Product Management, ProductOPs, OKRs

Creating Team OKRs That Inspire & Drive Value

Is your team driven or just driving? Those who are just driving without clear and compelling goals are, as Mark Twain once said, “...merely existing.” They may be busy creating expected outputs, but they lack the inspiration to innovate or pursue exciting destinations beyond mere baseline expectations.

To be truly driven, you need goals and a vision for transformation — horizons worth driving toward with energy and gauged progress. That’s the purpose of Objectives & Key Results (OKRs). OKRs don’t just measure product health — they serve as the driving reason for alignment around goals that can truly transform product outcomes.

You'll learn:

  • How OKRs provide purpose to teams.

  • How to develop OKRs that align, inspire, and drive value for your team.

  • How to accurately grade your OKRs to evaluate success.

We’ll discuss how to set aspirational OKRs to create a driven team that drives with purpose toward new horizons.


Todd Blaquiere, Principal Consultant and Trainer, 280 Group

Roger Snyder, VP of Products and Services, 280 Group

About the Speaker
Todd Blaquiere, Principal Consultant and Trainer and
Roger Snyder, VP of Products and Services

280 Group